Balancing a mix of technologies while taking advantage of presence when we can, takes thought and dogged persistence. It is not easy or obvious. We can be so in awe of the technology that, while it enables things we otherwise could not do, it can isolate us if we are not careful.
I have got used to corporate comms events being run as Webcasts, frankly they are not a great starting point and I am guilty here of making the best of a bad job, to put it mildly, hence the title of this post which I have altered since it was first posted to make it a bit more direct.
Webcasts are great for broadcast, but on their own they fail to connect people to each other. As stewards of the connectedness and wellbeing of our people, we risk shirking a management responsibility while ticking the comms box.
We tend watch these webcasts at our desks, on our own. A very few usual suspects join the online conversation, but while that thread might sometimes be long, it is usually narrow too.
Receiving a broadcast on our own when surrounded by others doing the same, each of us cocooned by headphones, distracted by email and IM, is a missed opportunity and a failure to take advantage of where we are and who we are with, so we can connect and do things better. Shared experiences are more memorable and make for more effective communication.
We can’t be together all the time though, and mixing in an online conversation can be powerful. We will be more inclined to join that conversation if actively led by advocates to show the way. At work this SM type approach is still very new, it still doesn’t feel like work to most. The hard core that “get it” forget that they still make up a tiny proportion of the whole in most organisations. It takes dogged persistence and leadership by example to make it work.
For the next webcast I will get my teams (and anyone else who wants to join in) together in our various locations to watch in small groups, debate it among ourselves and join the on line conversation too, balancing the best of presence while making a few random connections. Go me etc., but I will still be making the best of a bad job.
The next post is about how it is dawning on me that finding time to talk to myself now and then is actually a sign of sanity!