This one is a departure, it’s a guest post, the first of two written by Andrew Jordan, aka @speedcheese on Twitter and as food blogger (seemingly retired) @fridayfood. Andrew is a technology evangelist, extremely serious cyclist and proper culinary expert.
I should point out that my utterly fabulous team are about as un Brent like as it is possible to be.
Andrew always comments challengingly and amusingly here. For this and the next post it is over to him.
“It’s taken me a week to decide, as Anthony’s guest blogger, what to write about. Of course, I have reviewed several examples of our vernacularly jousting for an inkling of what makes Hampshire Man tick but all I came up with was a distinct feeling that:
a) he doesn’t like work very much,
b) he doesn’t like the internet very much, and
c) he has a dog.
Now, clearly that is somewhat career-constraining, especially if you wish to pursue a job with an internet. Thankfully, he doesn’t and, thanks to me, he follows an altogether more traditional career living in a Brent-esque enclave surrounded by far too many people who are busy doing not enough about very little.
I digress. Anthony makes some very serious points about human behaviour and the way in which, owing largely to an internet (there – said it again), technology, and a society obsessed by telling itself about itself, we are at risk of declining into losing all sense of where we are, why we are there and, above all, who we are with and why we want to be with them. It’s all very confusing.
I write this as I am fired in a steel tube at 600mph across a large stretch of salty water. Reflecting over the past few days that I have spent with our portly and somewhat overly-confident brethren, I realise that their society has not quite found sanctuary in such frivolous yet pithy online intercourse. Yes, they Facebook (vb.), Tweet, Pin and Link like the best of them yet, when it comes to work and home life, they clearly value the basics of human social interaction. They go to sport together. A lot. They talk. They eat together (not each other, for the most part). They like being sociable. They talk. They like to see humans in the flesh. They’re happy to shake your hand. They ask how you are. They don’t really mind what you’re wearing, nor why you’re there, although they really like your accent, as long as you’re British. They smile at you, and not because you’ve done something wrong.
Yet it is “they” (I love “they” – it is so useful) who invented Facebook, LinkedIn, Twitter, Pinterest, Instagram, YouTube, Foursquare and MySpace. Somehow they’ve managed to do that without losing sight of the faculties that your friendly local deity entrusted you with when you were sloshing around in the womb.
I like the fact that Anthony has kept Amazon’s hard copy department afloat by researching this whole area on our behalf. I’m sure Carlos The Forester from Peru is most chuffed that another acre of his woodland has just been chopped down by, rather ironically, a company called Amazon. But there’s no replacing the fact that, despite some very clever people with some very clever names having come up with some very clever things to say, it actually ends up with me, sat in a bar, with Jim-Bob and Billy talking about the LA Lakers. That has more meaning, with less technology, and with more sincerity, than anything you will find in your local Facebook. In the office, the same is true. People come to see me. They don’t phone. They don’t email. They don’t try and contact me using an internet. They simply come to my office and say “hi, how ya doin’ “.
And you know what ? I love it.”
I hope you enjoyed this, Andrew is like that in real life 🙂
Humans II follows soon.